Google Business first
Categories, services and photos that match the real premises.
Freelance · Madrid and worldwide
Local SEO
Location pages, Google Business and crawlable service URLs — without doorway spam or fake map-pack guarantees.
Real locationsNo doorway pagesSearch Console
The problem
Local SEO that Google can trust
Duplicate city pages with swapped names get ignored. Evidence and unique pages do not.
One page per real offer
Service + city only when you actually serve that place.
Consistent details
Name, address and phone that do not fight the listings.
Templates that rank
Unique copy and proof, not a city-name mail merge.
Stores need catalogue SEO too
Local intent plus product indexation if you sell online.
No ranking packages
I will not sell “position #1 in 30 days”.
Work
What local SEO actually includes
GBP, on-site pages and citations only where they help the real business.
Google Business setup
Categories, services, photos and a profile that matches the site.
Location / service pages
Only for places and services you genuinely cover.
View more →Technical crawl
Canonicals and internal links so local pages are not orphans.
View more →Reviews and proof
How to show real proof without breaking policies.
Multilingual local
When the audience is actually bilingual — not as a gimmick.
Reporting
Search Console and GBP — not invented map-pack scores.
How I work
A clear sequence before production
Audit
Current listings, site pages and Search Console.
Fix entities
GBP and NAP consistency first.
Pages
Real service/location URLs with unique content.
Measure
Queries and calls/directions you can actually attribute.
Live stores
Work you can open in a browser
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reparacionmovil.es
PrestaShop catalogue, search and checkout for a live repair-parts store.
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gsmsofia.com
B2B PrestaShop catalogue with account pricing in production.
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comastrial.com/shop
Industrial ecommerce storefront built to take real orders.
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irepairphone.es
Service-led storefront with a catalogue the owner can keep updating.
Investment
Quoted after I see the live site
Hourly work is €30 + VAT where applicable. Maintenance starts from €150/month. Larger builds are scoped after review — I do not invent package prices.
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Live site and version
I quote after seeing the URL, platform version and how customised production is.
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Scope, not a package sticker
Catalogue size, languages, payments and integrations change the work. There is no honest one-price store.
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Hourly vs closed quote
Diagnosis is €30/h + VAT where applicable. Builds and migrations are scoped when the outcome is clear.
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What you send
Public URL, the fault or goal, and screenshots if there is an error. No passwords in the first message.
Questions
Local SEO FAQs
Do you only do local SEO in Madrid?
I am based in Madrid. The same local SEO process can be applied remotely when the business locations are real and documented.
Can you guarantee the local pack?
No. I improve the signals I can control: profile quality, consistency and relevant pages.
Is this useful without a shop window?
Yes, for service-area businesses, if the profile and website tell the same honest story.
Can you work on an existing Google Business Profile?
Yes. Cleanup of categories, photos, products and duplicate listings is often the first step.
Next step
Discuss local SEO for your business
Tell me the locations you serve, the platform of the website and whether a Google Business Profile already exists. I quote after seeing the current listings.